Company Swag Hat Design Trade Show Giveaway

I came up with a fun trade show giveaway for the Digital Summit Denver Conference. In addition to designing the conference event booth, flyers, and pop up display, I thought a hip colorado themed company swag hat would appeal to the digital attendee crowd. I designed a variety of colorado themed embroidery options, color palettes, hat texture, and stitch details. I worked within a budget and negotiated with print and apparel vendors to produce materials for the event. The hat became a huge promotional success at the trade show resulting in a large influx of new client sign on. People were wearing the hats all over the conference and there was a lot of buzz about our booth and products. Well after the event new clients were asking how they could get one of those hip Colorado hats they heard about at the Digital Summit Conference.

  • Company: A B2B data-driven marketing intelligence company creating brand-unique audience products and business insights.
  • Deliverable: Conceptual iterations, print ready files for production
  • Skills: Accessory swag design, Illustrator, knowledge of apparel & accessory production